Meet the Team

Alex

The Founder

In a previous life I used to be an engineer but that all changed in 2008 with the financial crash and recession. I had a 5-month-old daughter to think about and needed to come up with a Plan B pretty quickly. I always had an interest in fitness so decided to take the plunge and make it my full-time career.

BYB started off one dark, rainy, November night in a muddy field with my first two clients (thank you Jane and Karen by the way).

I quickly realised the UK isn’t made for all-year-round outdoor fitness, so I moved indoors to my first “studio”. I started out working with anyone and everyone but found the clients I really enjoyed working with were ladies over 40. There were no exercise egos, they had tried the faddy stuff and were ready for something which could offer sustainable, long term results.

We’ve grown from one studio to three and we’re now looking to open more centres across the UK to reach more women. I think the fitness industry largely fails 40+ ladies by sticking with a one-style-fits-all approach and, judging by the number of new clients we are signing up, a lot of you agree.

Holly

Membership Consultant

A busy Mum of 2 little ones, my favourite things are family walks and adventures together!
After having years battling with my own weight, when I found BYB, it made me passionate about wanting to help others to feel like the best version of themselves!

Natalie

Studio Manager - West Bridgford,Beeston

I discovered my love for training 10 years ago and knew I wanted to help other women find that same passion. I became a qualified fitness instructor, then a personal trainer, and I then went on to qualify in pre & post-natal coaching.

Having children is the most empowering thing my body has ever done, and as a mum of four, I know firsthand how incredible and strong the body can be. Helping women feel stronger, healthier, and more confident is what drives me. No goal is too big or too small—whatever you’re aiming for, I’m here to support and guide you every step of the way!

Mike

Trainer - West Bridgford,Beeston

Hi, I’m Mike and in 2016 I decided to give myself the gift of early retirement and follow my passion in health and fitness. Having already enjoyed a rewarding career in rivers and environmental management and running my own construction business I started on a new journey in Personal Training with the intention of inspiring others to live healthier happier and fitter lives whilst remaining inspired myself. I have well over 30 years of training experience from running through to strength and conditioning, body composition, nutrition, and motivational coaching. I currently enjoy challenging myself by practicing and teaching Yoga complementing the strength and conditioning work I do. I believe we can all choose to be healthier and fitter no matter what age. All it takes is a commitment and willingness to do the necessary work and I am here ready to help you reach your goals and let the magic happen.

Katie

Trainer - West Bridgford

If there is one thing that my Sport and Exercise Science degree taught me is that being physically active and leading a healthy lifestyle will benefit every aspect of your life. Growing up I took part in many different sports at a competitive level, with rowing being my main sport, these days I compete in functional fitness competitions which I love! I have been a qualified PT for over 3 years and have recently become qualified in pre & post-natal training. I love helping people change their lives for the better and I’m looking forward to getting to know you all in the studio!

Jane

Trainer - Beeston

My fitness journey started properly after having children when I joined keep fit classes. I previously worked in women-only gyms teaching body conditioning, aerobics and step. Over the last 5 years I have been teaching strength and mobility group classes for women, and I have been working at Boost Your Body for 6 years. It’s easy to keep motivated in my job as you’re helping people achieve their goals and have fun at the same time!

Max

Trainer - Beeston

I’m Max, a certified personal trainer passionate about helping people unlock their full potential through movement, mindset, and motivation. I specialize in strength training, elevated fitness levels, functional fitness and more. I take a results-driven but realistic approach to training.

Whether you’re stepping into the gym for the first time or leveling up your performance, my goal is to meet you where you are and guide you toward where you want to be — physically and mentally. I create customized programs tailored to your goals, lifestyle, and ability, making fitness something you can build into your life for the long haul.

I believe in showing up, working smart, and celebrating progress — not perfection. Let’s get stronger, move better, and feel more confident together.

Jo

Trainer - West Bridgford,Beeston

With 20+ years in the fitness industry, Jo Kydd is a passionate Personal Trainer, Nutrition Coach, and specialist in obesity and weight management. She’s worked with elite athletes at The English Institute of Sport and run her own gyms, gaining extensive experience in fitness, nutrition, and behavioural change.

Jo holds a BSc in Nutrition, Diet and Lifestyle, plus diplomas in Personal Training and GP Referral. She focuses on lifestyle coaching and sustainable behaviour change to help clients achieve long-term health and wellbeing.

Her high-energy training preferences include weight training, running, hiking, and Reformer Pilates—when working with clients, she loves to combine fun, effective, and progresive workouts, suitable for all fitness levels. AtBoost Your Body, Jo brings a motivating, supportive approach to every session, helping clients build confidence, strength, and lasting habits.

Motto: "Strong mind, strong body—commit to the journey, embrace the change!"

Hayley

Studio Manager - Sheffield

I'm Hayley and I'm happy to help you every step of the way! I love what health and fitness brings to our lives and in so many different ways.

I love learning and working with people to feel better. I will help guide you and encourage you throughout your workouts!

I have worked in health and fitness for some years now and I'm still enjoying it, learning, meeting amazing people and helping you achieve your health and fitness goals.

Kay

Trainer - Sheffield

I’ve been in the fitness industry for nearly thirty years and no matter what your goal is I’m here to help you achieve it. Whether it be your strength, fitness or how to fuel your body right or any other problems you may have. Being ‘a woman of a certain age’, nearly sixty and still going strong- I can relate to all your needs.

Wes

Trainer - Sheffield

I have been a personal trainer 5 years, I specialise in muscle hypertrophy weight loss and nutritional advice.I’m a Big believer that everybody should stay moderately fit and active, not just physically, but mentally no matter your age, gender, capability or disability. My motto is, don’t let anybody tell you that unachievable isn’t achievable,because it is. (I was told at 25 years old I wouldn’t walk again, but here I am).